Archive for March 8th, 2009
My Client Just Ate My Business Card
I am always looking for unique ideas to stand out from your average (sales) bear with clients and prospects alike.
For some prospects that are deemed critical to the success of a territory I will sometimes step way out of the box to capture that prospects interest or make them at least curious to hear what I have to say.
To that end, I recently stumbled upon www.sweetpics.biz. Sweet Pics can take any digital image and print it directly on chocolate, and yes, you can eat it.
They can take your plain white business card and create a chocolate version that looks like they just taped your business card to the top of a business card sized piece of chocolate. The edible business card weighs one ounce and comes with a case for each card so you don’t have to worry about the logistics of handling a chocolate business card.
If you want to rev it up a bit more they make a package that looks like a standard box of chocolates with a clear lid that has your business card, in chocolate, front and center surrounded by various truffles and chocolate treats.
I have not tried them yet, so I cannot comment on the taste, but I thought the idea alone was worth comment.
Taking that a step further, remember they can put ANY digital image on chocolate.
What does this chocolate treat cost? Best I can tell, the business cards are $2.49 each, minimum 50, but there are other options available on the cheap.
Have you come up with something creative to get your foot in the door or to stand out from your competition? I would like to hear about it.
Posted in 
